Mailing List Gold: Profit From Your Mailing List With Every Way Possible
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Mailing List Gold: Profit From Your Mailing List With Every Way Possible
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Service Industries Marketing: New Approaches
Product Description
This book covers a wide spectrum of topics, service contexts and methodologies and reflects the broad range of current services research. Its aim is to provide an eclectic overview of services marketing by including papers that demonstrate the breadth and depth of research in this area, and it reflects the international scope and the strength of the discipline as we enter the new millennium…. More >>
Service Industries Marketing: New Approaches
Tags: aim, breadth, contexts, current services, discipline, international scope, methodologies, new millennium, service industries marketing, services marketingRelated posts
Fire-cured and dark air-cured tobacco market review
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This volume is produced from digital images created through the University of Michigan University Library’s large-scale digitization efforts. The Library seeks to preserve the intellectual content of items in a manner that facilitates and promotes a variety of uses. The digital reformatting process results in an electronic version of the original text that can be both accessed online and used to create new print copies. The Library also understands and values the us… More >>
Fire-cured and dark air-cured tobacco market review
Tags: digital images, electronic version, intellectual content, large scale, michigan university library, tobacco market, university of michiganRelated posts
The WOW Effect: 77 Ways to WOW Your Customers & Crush Your Competition!
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“Discover How To Make Your Competitors Wish They Were You By Simply Implementing Any of These 77 ‘Wow Factors’…”
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The WOW Effect: 77 Ways to WOW Your Customers & Crush Your Competition!
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The Service-Dominant Logic of Marketing: Dialog, Debate, And Directions
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Expanding on the editors’ award-winning article “Evolving to a New Dominant Logic for Marketing,” this book presents a challenging new paradigm for the marketing discipline. This new paradigm is service-oriented, customer-oriented, relationship-focused, and knowledge-based, and places marketing, once viewed as a support function, central to overall business strategy. Service-dominant logic defines service as the application of competencies for the benefit of another… More >>
The Service-Dominant Logic of Marketing: Dialog, Debate, And Directions
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