Comments on: Services Marketing: People, Technology, Strategy http://www.odcservices.org/ /42-services-marketing-people-technology-strategy.html Sun, 04 Jul 2010 00:33:30 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Shashank Nigam http://www.odcservices.org//42-services-marketing-people-technology-strategy.html#comment-57 Shashank Nigam Thu, 24 Jun 2010 03:05:57 +0000 http://www.odcservices.org/ /42-services-marketing-people-technology-strategy.html#comment-57 This book combines a plethora of examples from various industries with theory essential to understand the workings and dynamics of service marketing. The authors' experience in writing such books comes across in the way they make difficult concepts simple to understand, and even implement. <br /> <br />Highly recommended. Rating: 4 / 5 This book combines a plethora of examples from various industries with theory essential to understand the workings and dynamics of service marketing. The authors’ experience in writing such books comes across in the way they make difficult concepts simple to understand, and even implement.

Highly recommended.
Rating: 4 / 5

]]> By: Agnieszka Labocha http://www.odcservices.org//42-services-marketing-people-technology-strategy.html#comment-56 Agnieszka Labocha Thu, 24 Jun 2010 02:34:26 +0000 http://www.odcservices.org/ /42-services-marketing-people-technology-strategy.html#comment-56 The book was shipped from U.S. to Ireland. It arrived fast/after 1,5 or 2 weeks. I was surprise by quality of the book; insight was market a little, but that was something I was inform about before purchase. I am very happy from purchase and quality of service and quality of purchased good, will continue to do so. <br />Agnieszka Rating: 4 / 5 The book was shipped from U.S. to Ireland. It arrived fast/after 1,5 or 2 weeks. I was surprise by quality of the book; insight was market a little, but that was something I was inform about before purchase. I am very happy from purchase and quality of service and quality of purchased good, will continue to do so.

Agnieszka
Rating: 4 / 5

]]> By: Pramod http://www.odcservices.org//42-services-marketing-people-technology-strategy.html#comment-55 Pramod Thu, 24 Jun 2010 02:17:46 +0000 http://www.odcservices.org/ /42-services-marketing-people-technology-strategy.html#comment-55 a) The subject content is very good and is quite informative with the relevant examples of the best practices and cases. Gives good insights into the various aspects of Services Marketing and changes your perspective.<br>b) The paper used is just perfect (not a glossy) which gives a great reading pleasure. Rating: 5 / 5 a) The subject content is very good and is quite informative with the relevant examples of the best practices and cases. Gives good insights into the various aspects of Services Marketing and changes your perspective.
b) The paper used is just perfect (not a glossy) which gives a great reading pleasure.
Rating: 5 / 5

]]> By: TDS http://www.odcservices.org//42-services-marketing-people-technology-strategy.html#comment-54 TDS Thu, 24 Jun 2010 00:48:26 +0000 http://www.odcservices.org/ /42-services-marketing-people-technology-strategy.html#comment-54 I thought I was getting a newer edition...so I ended up having to buy the newer addition. One useful book for the price of two. Rating: 1 / 5 I thought I was getting a newer edition…so I ended up having to buy the newer addition. One useful book for the price of two.
Rating: 1 / 5

]]> By: Anonymous http://www.odcservices.org//42-services-marketing-people-technology-strategy.html#comment-53 Anonymous Wed, 23 Jun 2010 22:55:54 +0000 http://www.odcservices.org/ /42-services-marketing-people-technology-strategy.html#comment-53 Este es un excelente libro para quienes laboramos en la industria del servicio. Laboro en la empresa de servicios electricos más grande de Costa Rica, Centro América.Estoy interesado en conocer la experiencia o casos que tenga el autor en Servicios Electricos, especificamente en Mercadeo Directo con clientes industriales y residenciales. Rating: 5 / 5 Este es un excelente libro para quienes laboramos en la industria del servicio. Laboro en la empresa de servicios electricos más grande de Costa Rica, Centro América.Estoy interesado en conocer la experiencia o casos que tenga el autor en Servicios Electricos, especificamente en Mercadeo Directo con clientes industriales y residenciales.
Rating: 5 / 5

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